How to Sell Your Jewellery Online 

Don't get trapped into a commitment of constant engagement. It's a toxic relationship that needs the boot! ASAP!

Get my 'set it and forget it' strategy for your business today. 

A radio silent month in the maldives here you come!

How to sell jewellery online

And bypass the trap of Social Media Selling 





Are you ready to unlock the secrets of selling jewellery online and elevate your business to new heights? Introducing my brand-new digital book: "How to Sell Jewellery Online"

In this comprehensive guide, I'll walk you through everything you need to know to succeed in the competitive world of online jewellery sales. From mastering the art of conversion to tapping into the lucrative gifting market, and harnessing the power of SEO keywords, this book is your roadmap to success.

With the power of SEO and your website combined, you'll create an evergreen traffic source that works tirelessly for you, even when you're not actively posting on social media.

Say goodbye to the stress of constantly chasing likes and engagement, and hello to a reliable stream of organic traffic from Google search.

Together, your website and Google search will become the dream team, ensuring that your jewellery business thrives in the ever-evolving digital landscape.

It's a Hard No to algorithm-driven platforms and a Hell Yes to embracing a "set it and forget it" strategy for consistent sales. 

Don't be that guy selling sunglasses when your on your lovely beach holiday. It's pushy and invasive. If you wanted sunglasses you would go to the sunglasses stall. Google Search is your sunglasses stall. Let them come to you. 

Social Selling



Somewhere along the way I feel the boom in social media has brainwashed us into thinking social engagement is the only and best way to build a successful business. 

I'm sure for a select few social media has led to overnight success but It's far from a solid foundation for consistent sales. 

Don't get me wrong, I'm not anti-socials, I'm just anti-socials for selling.

Take a look at the big brands for some inspo. They don't push a sale, this is because their revenu isn't tied into their engagement. Your tone changes when you're no longer desperate. 

People use social media to escape, find communities and feel inspired. When you take off your sales hat at the door and focus on creating these feelings your community will naturally find you. 






What's Inside?


'How to Sell Jewellery Online' looks at three key areas.

1.   Conversion - Turning your browser into a buyer

2.   Selling your Jewellery to the lucrative Gifting Market

3.   SEO - Search Engine Optimisation 






Conversion – the holy grail of online sales! Traffic means nothing without a high conversion rate. There can be a million reasons why your customer isn't converting. In your conversion kit you will be guided through your website with fresh eyes.

You will discover the secret sauce to sales! with detailed checklists and helpful insights that speak right to the core of your customers needs wants and desires. 

I'll show you how to turn browsers into buyers with irresistible product descriptions, captivating imagery, and persuasive calls-to-action.

Say goodbye to abandoned shopping carts and hello to skyrocketing sales!


Conversion Magic!


48%     of visitors on e-commerce websites don’t convert due to lack of usability.

35%     of sales are lost due to products not being immediately available or the lack of product information.


Let's ensure that the work we put in gaining traffic isn't wasted!





Before you go and grab every Tanya, Dede and Helen off the internet, don't you think a little spruce is in order? 


Tap into the Gifting Game


We'll dive into the lucrative world of the gifting market. Whether it's birthdays, anniversaries, or holidays, jewellery is the perfect gift for any occasion.

I'll teach you how to position your products as must-have gifts, capture the hearts of gift-givers, and capitalise on seasonal trends to drive sales year-round.

With a uncertain economy we may all tighten our belts a little going forward. Unfortunately those frivolous purchases for ourselves get cut first. This is exactly why gifting is such a glorious market to transition into.

If your jewellery business is only sitting in the fashion market you may be seeing a downturn in your sales.

You will however, ensure mum gets a little something special on her birthday. And God forbid your husband uses the 'recession excuse' for not providing a thoughtful anniversary gift.  

Future-proof your revenue and add that evergreen element to your sales strategy. 







Gifting and Jewellery go together like a wink and a smile! 

If you're struggling to create emotive copy for your pieces it may be because your not selling thoughtful gifts for your loved ones. Your describing rocks and metal, and you wonder why your customer isn't connecting. 

SEO - Getting Visible Within Google Search


Let's get visible, ...visible 

A complete guide to elevate your online presence and drive growth in the competitive jewellery market.

You'll discover a wealth of insights and strategies designed to optimise every aspect of your digital presence:


Understanding Google's E-A-T Guidelines









Say goodbye to being overshadowed by competitors and hello to increased visibility, traffic, and sales. It's time to take control of your online presence and thrive in the ever-evolving world of e-commerce.

Unlock the full potential of your jewellery business today!


Say hello to the top spot on Google and goodbye to being buried in the depths of page 50!













  • Keyword Strategy
  • Menu Selection Optimisation
  • Sitemap Submission Made Easy
  • SEO-Effective Copywriting
  • Harnessing the Power of Backlinks
  • Avoiding Black Hat SEO Techniques








Go Grab Your Guide to Selling Jewellery Online Now!

Where to get your copy?

Find it here


Are you ready to take your jewellery business to the next level?


Don't miss out on this opportunity to learn from a seasoned expert and unlock the key to online success. Grab your copy of "How to Sell Jewellery Online" today and let's start turning your dreams into reality. Trust me, the journey to jewellery sales supremacy starts here!


I have been using Poppy's services for the last six months. We started with some copywriting. She helped me craft some amazing emails to send out to buyers. Since then she has re-written my whole website and helped me with my SEO strategy. I have doubled my organic traffic and gained four new stockists.  

- natalie J

'Above and Beyond'


I couldn't recommend her services enough. I was especially pleased with how clear she makes everything, all the steps and suggestions. 

'It's clear the level of experience Poppy has'

- amy C


It's actually laughable now the things I was doing that were stopping my customer from purchasing. I thought it was just a case of pushing more traffic to my site to see my designs. I paid someone a lot of money to help bring in more customers but as Poppy explained, if you have a low conversion rate it doesn't matter how many people you get through the front door. 

'Amazing service! I can't thank Poppy enough'

- collette R

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